We have launched!

It's Official: The TailTale Device Has Launched!

You can head on over and support our Kickstarter campaign to finally get your hands on the TailTale device! Just click here to be taken straight there. There are massive discounts for the first few days of the campaign, and so pledge now to receive the best savings.

Crowdfunding Recap:

Crowdfunding is when a group of individuals pledge money together to reach a certain goal. Depending on how much an individual pledges, they are entitled to a reward if the goal is met. Rewards could include a t-shirt or e-book, however, the rewards for backing TailTale’s campaign are the TailTale devices themselves. Rewards differ depending on the amount you pledge.

Kickstarter operations on an all or nothing basis, meaning that any money that Kickstarter campaign backers pledge will not be taken unless the goal is reached. Therefore rewards will only be sent if the goal is reached too. If you want a TailTale device, then make sure you tell other furry friends so they can help turn this dream into a reality.

Thank you to everyone who has already pledged their support, we look forward to learning all about the adventures you and your furry friends go on!

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TailTale – Our Story

Like many of us, Stanley, the Co-Founder of TailTale has had a great affection for canine companions from an early age. His family dog Canton a mixed-bred shepherd was a young puppy when Stanley was born.

For four years they grew up, went on adventures together and were totally inseparable. Stan, was the boy who imagined he was a wolf taming mythical knight when he was with Canton!

Then one day Canton disappeared, to return two years later outside the doors of Stanley nursery, as he always had done before. It was then that Stanley first realised how strong the bond between a dog and their human could be.

When Stanley left home to go to university, he really wanted to know what the family dogs are up to when he was away, so when he and his peer students were asked to conceptualise a product for a university project, the idea of a wearable tech that could give him an insight into this seemed the ideal product.

Stanley's Lucky and Fizzy, who usually stay with his mom

In July 2015, Stanley met Hongwu, a programmer and engineer, who had recently discovered the joy of dog ownership as he adopted a stray dog who he named Rifling. As a new dog owner he was eager to learn more about his dog psyche.

Rifling sleeping like a baby

Stanley’s idea of an advanced wearable tech product immediately resonated with Hongwu. And his confidence in the possibility of making this concept a reality convinced Stanley that the concept of TailTale can be so much more than just a university project, and the two decided to go forward with the business venture.

Ah-2

Since then, Hongwu had adopted another dog named Ah-2 (sorry but not sorry our dogs do have strange names!), and his affection for dogs grew ever stronger.

Since late 2015, they have been working with a skilled team of engineers and designers that share his passion for animals and technology to bring TailTale to the stage it is now and is working ever harder to make it ready for the market.

Ah-2 and Lucky

These are the founders of TailTale, fuelled by caffeine, excited by the potentials of wearable tech for dogs, and driven by their sheer love for animals. An unlikely duo who are 24 years apart in age but working together to make TailTale the ultimate device for dog lovers, and inspire the future of wearable tech for dogs.

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We are launching on Kickstarter soon!

The TailTale Device Is Launching Soon!

We have to very exciting news about the launch of the TailTale device! It is almost time to announce when we will be launching our Crowdfunding Campaign on Kickstarter. Get ready, it’s coming sooner than you think!

But What Is Crowdfunding?

Crowdfunding is when a group of individuals pledge money together to reach a certain goal. Depending on how much an individual pledges, they are entitled to a reward if the goal is met. Rewards could include a t-shirt or e-book, however, the rewards for backing TailTale’s campaign are the TailTale devices themselves. Rewards differ depending on the amount you pledge.
Kickstarter operations on an all or nothing basis, meaning that any money that Kickstarter campaign backers pledge will not be taken unless the goal is reached. Therefore rewards will only be sent if the goal is reached too. If you want a TailTale device, then make sure you tell other furry friends so they can help turn this dream into a reality.

Stay tuned! We will be announcing the launch date across our social media channels next week!

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Fun activities to keep your dog fit and happy!

Keeping your canine friend fit and healthy is one of the best ways to ensure they are happy. It is important for them to exercise on a daily basis so they are strong and energetic, and ready for any adventure. Here are some great activities you can try on your next walk that are fun for both dog and owner, as well as being a way to improve your doggo’s strength.

Fetch

Everyone has heard of this, and most will already do it. Playing fetch with your dog is a fantastic way to keep them moving and will strengthen their muscles and joints! Games that require quick thinking and movement also help keep your friend mentally stimulated for healthier smiles. It should be noted that the frequency you play fetch and the distance you throw will need to be monitored to make sure that your do not overtire your dog. With all exercise it is important to ensure you allow your furry friend to have plenty of rest.

Weaving

With a treat in one hand, lead your dog between and around your legs in a figure-of-eight motion. This is a fun way to have your dog improve their legs muscles from the sudden direction changes around your literal man-made obstacle course. Not only this, it also improves their endurance, flexibility and joints. However, it should be noted that some dogs may be too big for this exercise!

Jogging

If you’re up for it, taking brisk jogs around your local park is a great for you to also get fit alongside your canine companion. Having short jogs keeps both your legs and your dog’s legs strong. It can also act as a way to bond with your dog by exercising and resting together, you can begin to understand each other’s limits. If you do jog, remember to stretch first and start slow – learn what speed is preferable to your dog and make sure you or your dog don’t overdo it.

Step-ups

Add extra agility to your walks by doing step-ups with your dog. Keep an eye out for any slightly raised ledges along your walk and have your doggo jump up on them. This doesn’t require much adjustment for the owner but can improve the hind muscles of your companion. Most dogs love this extra little playful activity and it can add little additional excitement to any route that you would normally walk along.

Hiking

If you’re feeling particularly adventurous then hiking is the perfect way to exercise and bond with your dog. Dogs absolutely love to discover new smells, locations, other animals and insects. Hiking peaks curiosity, encourages mental stimulation and helps strengthen a variety of muscles and joints, as well as helps strengthen lungs and heart. It is a way for owners to bond with their companions too, as new locations can forge new memories that wouldn’t have been discovered without each other’s help. Be sure to research any new locations and check for ticks afterwards to ensure you and your doggo are safe.

Remember: It is important to moderate the exercise our pups do to prevent overheating and tiring them. We have written another blog detailing how to care for a dog on hot days and how to help prevent overheating, which you can read about by clicking here.

The TailTale device was created with dog’s emotions in mind. We wanted to better understand our best friends and so we set about creating a device that allows just that. With heart monitoring, heat sensing, and a GPS tracker, we are able to know our dogs inside and out. If your companion is too hot or their heart rate spikes, TailTale will send an alert to notify you so that you can take a rest. If your furry friend is enjoying something in particular, TailTale will also notify you so you can learn your pup’s favourite things. This level of mutual understanding between human and dog really allows a bond to be strengthened and will make showing your appreciation to your friend much easier.

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How many emotions can dogs feel?

There have been numerous studies and many academic pages that explore the emotional spectrum that dogs experience to find out just how similar their emotions are to our own. Not too unsurprisingly, dog’s emotions are very similar to our own.

It is widely considered that dogs are capable of feeling many basic emotions that humans develop between being born and reaching about two and half years of age. Some of these emotions include affection, shyness, joy, anger, fear, distress and excitement. However, more complex emotions are not developed. These emotions can include guilt, pride and shame.

Some will swear that they have seen their dog experience guilt after getting caught walking on the bed or tearing up toilet paper. However, this is not technically guilt, but rather a mild form of fear in that they know that from their actions, a form of punishment may take place. Whether you give your dog the silent treatment or refuse a treat, they will learn of their punishment and brace themselves when getting caught doing something naughty.

Other studies have shown that dogs are able to identify the emotions that humans are experiencing. They can recognise when a human is happy, angry or sad and adjust their behaviour to match. Have you ever been feeling sick in bed and your furry friend just lies next to you? As they are able to detect recognisable emotions, they adapt their own to comfort or celebrate with you. They truly are a human’s best friend!

Dogs have even been seen to yawn after their owners have, showing that yawns are contagious even across species. The same also applies with happiness and smiling. When your canine companion sees you smiling and joyous, they will be too! So jump around and smile to keep your dog as happy as you!

Given the subjectivity of the emotions that dogs can experience, with some claiming wider or more restricted capacity of their emotional spectrum, it able be hard to work out exactly how your dog is feeling. Body language can only go so far and so TailTale’s array of features of emotion identification; from heart rate and body temperature monitoring, to daily routine habit viewing can help owners to understand their best friends with increased accuracy and our social ‘petwork’ will give the greatest understanding across a community of dogs.

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Keep your dog cool during heatwaves!

With the recent heatwaves that have been striking the United Kingdom, as well as other parts of the world, and reports for more to come, it is important you take extra care of your furry friend. Here are some recommendations to keep your best friend happy, healthy and cool on a hot day.

Top Tips to keep dogs cool:

  • Ensure they have access to plenty of clean drinking water.
  • Try to go for walks in the mornings and evenings rather than midday and plan your route where there are shaded areas.
  • Before going on walks, test the temperature of the pavement – if it is hot to touch for you, it will be hot for your dog.
  • If you notice signs of overheating such as heavy panting, lots of drooling or tiredness, find a shaded area, stop for a drink of water and allow time for your dog to rest a little.
  • If your dog is prone to sunburn, provide a light dog jacket or shirt to protect their skin from the sun’s rays.
  • If your dog is staying inside, you can to keep the windows open with the blinds closed.
  • Never leave your dog in a car.
  • Make tasty ice treats.

Here is an easy trick for tasty treats for your dog:

Any dog-safe fruits or vegetables can be mashed or pureed in a blender and mixed with yoghurt in an ice cube tray (even better if you have a doggy-bone shaped one). The mixture can then be frozen in a freezer to create a delicious snack that will keep your friend cool.

Some favourite fruits are:

  • Watermelon (de-seeded and peeled)
  • Banana
  • Unsweetened Strawberries
  • Apple (de-seeded and cored)

It is popular for many owners to combine their fruit or vegetables with peanut butter to add additional sweetness to the treats. If this is something you plan on doing, make sure your peanut butter has no sugar and no xylitol which is an artificial sweetener that’s poisonous to dogs, to keep your pooch smiling.

The TailTale device has been designed with your dog’s feelings in mind. With a tried and tested built-in thermometer and heart rate monitor, you can better understand how your dog is feeling on those hot summer days!

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PAWESOME updates from DogFest!

It was great meeting all of the wonderful dogs (and owners!) at the DogFest events over the past few weeks. It was unfortunate that the final event in Knebworth was cancelled due to the hot weather, but it is good to know that the welfare of the dogs is important to the organisers and it was hot!

The TailTale team received a lot of great feedback from the events and we have a better grasp of which features owners enjoy or are interested in most. We will be sure to keep you up-to-date with any and all changes and implementations along our journey (the best way to stay up to date is through our newsletter which you can sign up to on our website). Further down the line we hope that the TailTale device will be able to provide you and your canine companion the same joy it is providing us.

We welcome anyone who may have additional comments or thoughts about our device to please get into contact with us, and share your opinion. As we are still in the production stages, it is much easier to implement changes and apply feedback quickly and effectively!

Thank you again to everyone who came to visit us at the DogFest events,

Stay Pawesome everyone!

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